Project Brimpact

YLab partnered with Brimbank City Council to combat youth unemployment by creating the Youth Employment Taskforce, resulting in 24 job outcomes and eight business prototypes for improved recruitment, training, and retention in Melbourne’s West.

THE CHALLENGE

The City of Brimbank has one of the highest rates of youth unemployment (18.2%) in Victoria for young people aged 15–29 years old.

Building on its existing partnership with YLab, Brimbank City Council established a Youth Employment Taskforce as a part of the federally funded Regional Employment Trial ‘BrIMPACT’ project. The objective of BrIMPACT was to redesign policies related to the recruitment, retention, and employment of local young people to increase young people’s workforce participation in the city of Brimbank.

WHAT WE DID

We recruited a team of young people to form the Youth Employment Task Force, who were local to the city of Brimbank and had experienced youth unemployment. We then completed a co-design process with 77 young people to understand how to design inclusive employment practices related to recruitment, retainment, and training with local young people in Brimbank. We also produced an insights report to capture project learnings and outcomes to inform future projects at Brimbank City Council.

THE IMPACT

732 hours of employment for 8 YLab Associates (Youth Employment Taskforce)24 job outcomes for young peopleDeveloped eight prototypes for business solutions in recruitment, training, and retention with young people and four businesses.